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Conversions confirmed in the last 24 hours across all verticals.

18,942

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Six partner types · one ledger

The network looks different depending on which side of it you stand on.

A publisher cares about EPC and payout dates. An advertiser cares about fraud and budget ceilings. An agency cares about client separation. A partner network cares about API throughput. Below is what each of those six groups actually gets — terms, onboarding timelines and indicative numbers, published rather than pitched.

I send traffic I buy outcomes

Jump to a solution

Pick the door that matches your business

Every partner type below shares the same tracking layer, the same fraud scoring and the same reconciliation calendar. What changes is the contract, the onboarding path and the reporting surface you spend your day in.

Partner types 6 Live offers 1,240 Geos 41
For traffic owners
For demand owners
Blended network EPC +4.1%

$0.00

All verticals, last 7 days

Approval rate stable

0.0%

Post-scrub, rolling 30 days

01 · Publishers

Payout terms in writing, approval inside a day.

If you run SEO sites, email lists, native buys, push or review properties, this is the side of the network you live on. Nothing about your payout schedule is negotiated in a DM — it is on your contract and in your dashboard.

What you get

A marketplace, a tracker and a payment calendar you can plan around.

  • Access to 1,240 live offers across finance, gaming, e-commerce, travel and edtech, filtered to the geos and traffic types you are approved for.
  • Unlimited sub-IDs with click-to-conversion drill-down, so you can kill a placement the same afternoon it stops converting.
  • Smart-link rotators and deep links, plus an offer feed over the REST v2 API if you prefer to run your own stack.
  • Published scrub windows of 7 to 14 days per offer, with a reason code on every rejection and a 30-day dispute window.
  • A named affiliate manager on WhatsApp or Slack from your first $1,000 month, in IST business hours.
  • Payout bumps reviewed monthly on proven volume — no exclusivity clause required to qualify.

Payout terms

Minimum threshold$50.00
Standard termsNET-7, weekly
Payout dayEvery Wednesday
Alternate termsNET-15 / NET-30
Scrub window7–14 days
Dispute window30 days
Bank INR/USD PayPal Payoneer USDT-TRC20

Indicative publisher earnings ramp

Median of publishers active 6+ months

$10K $7.5K $5K $2.5K M1 M3 M5 M6
Median monthly payout
Top publisher, 30 days +31.2%

$0

PUB-10446 · finance + insurance · IN, AE

Approval turnaround

0 hrs

Median review time on complete applications

Applications approved

0.0%

The rest are missing a traffic description

How approval actually works

01Apply with your properties, monthly volumes and two example placements.
02A manager reads it — not a filter. Vague traffic descriptions get a question, not a rejection.
03Approved: offer catalogue unlocks, tracking links generate, test click confirmed together.
04First payout run on the Wednesday after your conversions clear their scrub window.

I have money sitting in four networks at any given time. This is the only one where I can tell a client, in advance, which Wednesday the cash lands. The scrub window is printed on the offer page before I spend a rupee — that alone changed how I plan volume.

Aisha KapadiaPublisher, PUB-10446
Apply as a publisher Estimate my earnings
02 · Advertisers

Fraud stopped before billing, budgets capped before overspend.

You are buying an outcome, not impressions. That only works if the traffic is real and the spend is bounded. Both of those are engineering problems, and we treat them that way.

What you get

Source-level transparency and a kill switch you control.

  • Every sub-ID visible by name in your dashboard — and blocklistable by you, without raising a ticket.
  • Click-scoring on proxy, datacentre IP, emulator, repeat-device and impossible-velocity signals, applied pre-conversion.
  • Daily, weekly and lifetime budget caps at campaign and offer level, enforced at the redirect rather than in a nightly job.
  • Nightly scrub reconciliation against your CRM or commerce export, with reason codes flowing back to publishers.
  • Geo, device, OS, browser, daypart and daily-cap targeting configurable per offer.
  • D1 / D7 / D30 cohort value reporting so the next flight is priced on what the users were actually worth.

Invalid traffic blocked pre-billing

Share of raw clicks rejected, by month

10% 7% 4% Jan Mar May Jul
Rejected before you are billed

Budget control

Cap granularityOffer · campaign · account
Cap enforcementAt redirect, real time
Minimum test budget$2,500
Billing cycleFortnightly, post-scrub
Overspend liabilityOurs, not yours
Time to live campaign5 working days
Median CAC reduction first 90 days

−0.0%

Across 62 advertiser programs, FY25–26

Indicative blended ROAS

0.0×

Finance and e-commerce programs, 90-day window

Postback delivery

0.00%

Rolling 12 months · p95 at 184ms

Onboarding, day by day

D1Commercials, conversion definition and creative handover.
D2–3Postback or pixel wired in, test conversion fired and confirmed on both sides.
D4Soft launch to a cohort of eight to twelve vetted publishers.
D5Full release with caps, blocklists and scrub schedule agreed in writing.

The scrub reason codes are the reason we stayed. Every rejected conversion has an audit trail, so when we argue we argue about data instead of vibes. Being able to blocklist a sub-ID myself at 11pm, without emailing anyone, is worth more than any rate card.

Rohan MehtaHead of Growth, Meridian Fintech
Launch a campaign Read the case studies
Side by side

Same ledger, two very different jobs.

Switch the view to see which controls, reports and obligations sit on each side of a campaign.

Publisher-side controls, reporting and obligations
Area What you control What you see What we require
Traffic Sources, creatives, sub-ID naming, rotator weights EPC, CR, clicks by sub-ID Declared sources, no incent on non-incent offers
Money Payout rail and invoicing cadence Pending, approved, paid ledger $50 threshold, KYC on first payout
Quality Which placements you keep running Rejection reason codes Response to a quality flag inside 72 hours
Tracking Your own tracker, if you run one Click ID, postback status No parameter stripping on redirect
Support Manager channel: WhatsApp or Slack Offer changes 48h in advance Nothing beyond a reply
03 · Agencies

Run twelve clients without twelve logins.

Agency accounts get a parent workspace with hard data separation per client, white-labelled reporting and a single consolidated invoice — while each client keeps its own conversion definitions, caps and blocklists.

Capabilities

Multi-client workspace, one set of credentials.

  • Parent account with unlimited child workspaces; data never crosses a client boundary.
  • Role-based access: strategists read, buyers write, finance sees only the ledger.
  • White-label PDF and CSV reporting with your logo, scheduled weekly or monthly.
  • Consolidated monthly invoice with a per-client cost breakdown for pass-through billing.
  • Agency margin configured per client, applied automatically on every reported figure.
  • Sandbox workspace for pitch modelling — run the numbers before you win the account.

Onboarding

W1Master service agreement, margin structure and access roles defined.
W1–2Client workspaces provisioned, historic data imported by CSV or API.
W2Reporting templates branded, first scheduled export delivered.
Agency partners

0

Managing 214 client programs

Indicative client ROAS

0.0×

Blended across managed accounts

We took four retail clients onto the parent account in a fortnight. The part our finance team cared about was the single invoice with the per-client split already done — that used to be two days of spreadsheet work every month.

Priya NairPerformance Director, Sable Commerce
04 · Influencers & creators

Get paid on what your audience does, not on follower count.

Creator codes, trackable short links and per-post attribution — so a reel that drives 400 real sign-ups is worth more than one that drives 40,000 idle views.

Capabilities

A code, a link and a dashboard that reconciles both.

  • Personalised discount codes tied to your payout, tracked even when the click is lost.
  • Short links with per-post and per-platform sub-IDs so you know which format converts.
  • Hybrid deals: a fixed content fee plus CPS or CPA upside on the same offer.
  • Creative approval flow with the advertiser inside the platform, no email threads.
  • Monthly settlement in INR or USD with GST-compliant invoices generated for you.
  • No exclusivity by default — you can run competing offers on separate codes.

Creator conversion rate by format

Blended across 140 creator campaigns

Long video Newsletter Short video Stories Static 6.4% 5.2% 4.1% 2.8% 1.9%
Active creators

0

Across IN, AE, SEA and UK

Median creator EPC

$0.00

Higher than network blended $0.94

We stopped paying per post about eighteen months ago. Now every creator on the Nimbus trial campaign has a code and a link, and the ones who genuinely move enrolments earn three times what a flat fee would have paid them.

Meera IyerHead of Acquisition, Nimbus EdTech
05 · App developers

Installs are cheap. Retained users are the product.

We gate CPI payout on a post-install event you choose — tutorial complete, first deposit, day-7 open — and reconcile every install against your MMP rather than against our own click log.

Capabilities

MMP-first attribution with event gating built in.

  • Native integrations with AppsFlyer, Adjust and Branch; SKAdNetwork-aware reporting on iOS.
  • Payout triggered by any post-install event you can fire, not by the install itself.
  • Install-fraud controls: click-injection windows, CTIT distribution checks and device-farm clustering.
  • Per-source retention cohorts at D1, D7 and D30 so bad sub-IDs surface in week one.
  • Soft-launch geo packs for testing new markets before a global push.
  • Creative pack rotation with per-variant install and retention reporting.

Indicative benchmarks

Blended CPI$1.85
D7 retention held28%
Install-to-event rate29.4%
Install fraud rejected6.8%
Attribution window7-day click, 1-day view
AppsFlyer Adjust Branch SKAdNetwork
Installs delivered, FY25

0.0M

Across 84 app titles

Median time to first install

0 days

From signed insertion order

Sub-IDs cut in first fortnight

0

Typical mid-core title, 90-day flight

We plugged their v2 API into our existing Adjust setup in an afternoon. Signed webhooks, idempotency keys, sane error codes — it was built by people who have been on call before. Gating payout on tutorial completion is what actually held D7 at 28% while we tripled volume.

Daniel SrinivasanVP Engineering, Playloop Games
06 · Partner networks

API integration and traffic exchange between networks.

If you already operate a network, we do not want your publishers — we want a clean pipe between our offer catalogue and yours. Offers in, conversions back, both directions, on a documented REST v2 contract with signed webhooks.

API integration

A contract your engineers can read once and implement.

  • REST v2 offer feed with pagination, delta sync and per-offer geo, cap and payout fields.
  • Server-to-server postbacks in both directions, HMAC-signed with replay protection.
  • Idempotency keys on every conversion write, so a retry never double-counts.
  • Sandbox environment with deterministic test conversions before you touch production.
  • Rate limit of 600 requests per minute per key, raised on request for feed syncs.
  • Structured error codes and a status page — postback delivery runs at 99.97% with p95 at 184ms.

Traffic exchange, both directions

Conversions passed per week, 12 partner networks

AffiliateAdz 1,240 offers Partner network REST v2 key Offer feed → 11,400 conv/wk Conversions ← 7,900 conv/wk
Connected networks

0

Live two-way integrations

Postback p95 latency

0ms

Measured at our edge, 30-day

Median integration time

0 days

Sandbox to production traffic

Every network says they have an API. Theirs actually had a sandbox with deterministic test conversions, so we knew our reconciliation logic was right before a single real click moved. We were exchanging traffic in nine days.

Farhan QureshiDirector of Partnerships, Voyara
Request API credentials Read the integration spec
Onboarding

The same five gates, whichever door you came through.

Every partner type passes through this flow. Only the paperwork at gate one changes.

Apply & verify Contract & terms Tracking integration Soft launch Full release Manual review, 24h Payout or billing terms Test conversion confirmed 8–12 partner cohort Caps, blocklists, schedule Day 1 Day 1–2 Day 2–3 Day 4 Day 5

Tell us what you have

Traffic, budget, app title or API key — whichever asset you bring, describe it specifically.

Agree the terms

Payout rail and threshold, or caps and billing cycle. Nothing goes live on a verbal.

Wire the tracking

Postback, pixel, MMP or REST v2. We fire a test conversion together and both sides confirm it.

Scale on evidence

Soft launch, read the cohort data, then open the caps. Payout bumps follow proven volume.

Network statistics

0+ Vetted publishers on the network
0 Live offers across five verticals
$0M Partner payouts cleared in FY25
0 Geos with active live campaigns
Integrations

Whatever you already run, we speak to it.

Attribution partners, commerce platforms, CRMs, warehouses and plain old CSV over SFTP.

AppsFlyer
Adjust
Branch
Shopify
Salesforce
Segment
HubSpot
Zapier
Webhooks
BigQuery
Slack
CSV / SFTP
Questions

What partners ask before they commit.

The full list lives on the FAQ page. If your question is commercial rather than technical, call the Delhi office between 10:00 AM and 7:00 PM IST and ask a person.

All questions +91-9953590779
Yes, and around 40 partners already are. You get two workspaces under one login with completely separate ledgers — your publisher earnings never net off against your advertiser invoices, because the accounting and the tax treatment are different on each side.
A $50 minimum threshold, weekly NET-7 runs every Wednesday for conversions that have cleared their scrub window, and NET-15 or NET-30 available if you prefer consolidated invoicing. Settlement by bank transfer in INR or USD, PayPal, Payoneer or USDT-TRC20. Scrub windows are 7 to 14 days and are published on the offer page before you promote it.
Three layers. Clicks are scored at the edge for proxy, datacentre IP, emulator, repeat-device and impossible-velocity signals. Conversions are deduplicated and checked against your definition before they are recorded. Then the scrub window lets you reconcile against your own CRM, and anything rejected inside that window is never billed. Across the network this removes between four and nine percent of raw clicks every month.
No separate platform fee. Agency workspaces, white-label reporting and consolidated invoicing are included. You configure your own margin per client and it is applied automatically to every reported figure, so what your client sees and what you bill them already agree.
Nine days is our median, sandbox to production traffic. You get REST v2 credentials, an offer feed with delta sync, HMAC-signed postbacks in both directions and idempotency keys on every conversion write. Rate limits start at 600 requests per minute per key and we raise them on request for feed syncs.
Whichever side you're on

Tell us what you've got.
We'll tell you what it's worth here.

Traffic, budget, an app, an audience or an API key — the Delhi team will model it against live network rates on a call, not in a deck.

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