Disclaimer
Every number we publish — blended EPC of $0.94, approval rate 87.4%, the payouts in the calculator, the results in the case studies — describes what has happened somewhere on this network, not what will happen for you. This page explains where those figures come from, what they omit, and where our responsibility ends and an advertiser's begins.
Disclaimer sections
In one sentence
AffiliateAdz, operated by Catalyst Web Trendz Pvt. Ltd. of D 29, 2nd Floor, Greater Kailash Enclave 2, Greater Kailash, New Delhi – 110048, publishes illustrative performance data for the purpose of explaining how a performance network works — not as a promise, projection or guarantee of any income, conversion rate or return, and not as professional advice of any kind.
01. Earnings figures are illustrative, not guaranteed
Nothing on this website is an income claim. Figures such as the $24.7M paid out in FY25, the earnings shown in individual case studies, and any number quoted by a member of our team in a call or message, describe past results achieved by specific partners under specific conditions. They are not typical, not promised and not repeatable on demand.
Affiliate income depends on factors almost entirely outside our control: the quality and intent of your traffic, the media cost you pay for it, the geographies you operate in, your creative, your placement, seasonality, competition, and how well the advertiser's own funnel converts on the day. Two publishers sending identical volume to the same offer routinely earn amounts that differ by an order of magnitude. Treat any figure here as an illustration of what the mechanics look like, and your own first fortnight of live data as the only forecast worth acting on.
02. How to read our EPC and conversion benchmarks
The blended EPC of $0.94 is the network-wide average of confirmed earnings divided by delivered clicks over the stated period, across every vertical, geography and traffic type. It is an average of extremely dissimilar things. Intent-heavy search and comparison traffic on finance offers can run several times that figure; broad push or pop inventory on the same offer routinely runs well below it.
The same caution applies to conversion-rate benchmarks quoted by vertical. They are computed from a mixed population, they exclude traffic that was reversed as fraudulent, and they shift as the mix of offers on the network changes. We publish them because a reference point is more useful than silence — not because they predict your result.
03. The commission calculator
The calculator is a deterministic arithmetic model: it multiplies the click volume, conversion rate and payout you enter, and displays the result. It does not know your traffic, does not consult live offer data, and applies none of the frictions that exist in reality — scrub windows of 7 to 14 days, offer caps, geo restrictions, quality-based reversals, currency movement, media cost, payment fees or tax.
Its purpose is to make the relationship between the three inputs concrete, and to let you ask “what conversion rate would I need for this to work?” before you spend money. The output is not a quotation, not an offer, and creates no entitlement to any payout.
04. No financial, investment, legal or tax advice
We are an advertising network. Nothing on this website constitutes financial, investment, credit, insurance, legal, accounting or tax advice, and nothing here is a recommendation to acquire any financial product promoted by an advertiser on the network. Offers in the finance vertical — lending, cards and insurance from advertisers including Meridian Fintech, OrbitPay and Kavach Insurance — are advertisements, and the terms, eligibility criteria and risks are set entirely by the product provider.
Publishers promoting regulated products remain responsible for their own compliance with financial-promotion rules and disclosure requirements in every jurisdiction they reach, and end users should read the provider's own documentation and take independent advice before committing. Before making decisions with tax or legal consequences based on anything you read here, consult a qualified professional in your jurisdiction.
05. Offers can change, pause or disappear without notice
Offer availability is controlled by advertisers, not by us. Payouts, caps, geo targeting, creative sets and the offer's very existence can change at any time, and an advertiser may pause immediately for compliance or budget reasons. The 1,240 live offers figure and every payout shown in the marketplace reflect a point in time; the dashboard is the only authoritative source, and it can change while you are reading it.
Our terms require advertisers to give 48 hours notice of payout reductions and material term changes, and we honour the previous payout for clicks already inside the attribution window. We cannot, however, guarantee that an advertiser will comply, nor that any particular offer will remain available for the duration of a media buy you have committed to. Do not build a fixed-cost campaign on the assumption that an offer is permanent.
06. Third-party landing pages and advertiser products
Once a user leaves our redirect and arrives on an advertiser's destination, everything they encounter is the advertiser's responsibility: the accuracy of the claims, the pricing and terms, the security of the forms, the privacy notice, the quality of the product or service, and any consequence of the transaction. We review creatives against the compliance pack an advertiser supplies and we act on reports of misrepresentation, but we do not operate, continuously monitor or warrant third-party pages.
We make no representation about the solvency, licensing or good standing of any advertiser beyond the verification carried out at onboarding. Complaints about an advertiser's product, service or refusal to honour its own published terms should be raised with the advertiser directly; tell us as well, because a pattern of complaints is grounds for removing an offer from the network.
07. Tracking discrepancies between systems
Two independent measurement systems never agree exactly, and anyone claiming otherwise is selling something. A publisher's own tracker, our platform, the advertiser's analytics and a mobile measurement partner will each report a different number for the same campaign, for reasons that are structural rather than suspicious:
- Different counting points. Your tracker counts the click leaving; we count it arriving after redirects, bot filtering and timeout losses.
- Deduplication. Repeat events sharing a transaction reference inside 24 hours resolve to one payable conversion here, but may appear twice elsewhere.
- Attribution rules. Last non-direct click over a 30-day web window or a 7-day app window will not match a system using a different model, window or timezone boundary.
- Pixel loss. Ad blockers, tracking protection and closed tabs cost pixel-based measurement a material share of events that server-to-server postbacks capture.
- Timing. Conversions arriving late, and pending events that clear or reverse after a 7 to 14 day scrub window, move numbers after the day has closed.
A discrepancy of up to 5% on clicks and 3% on conversions is considered normal and is not itself grounds for a claim. Beyond that we investigate: send the click identifier (aa_xxxxxxxxxxxx) or conversion identifier (cnv_xxxxxx) and we compare our raw log line, the postback payload and response code, and the advertiser's validation file side by side. Where systems disagree materially, the advertiser's validated conversion file is the settlement record and our postback log is the evidence used to challenge it. Discrepancy claims must be raised within 30 days of the reporting period concerned.
08. Reporting data, uptime and technical accuracy
Dashboard figures update continuously and are provisional until the relevant scrub window closes and the payout run is generated. Real-time counters shown on this website are illustrative representations of network activity, not live feeds from production systems. Postback delivery runs at 99.97% with a p95 latency of 184 ms as measured over the stated period, which describes past performance and is not a contractual service level.
We aim for continuous availability but do not warrant uninterrupted or error-free operation. Maintenance windows, upstream provider incidents and third-party outages happen. Where an incident causes measurable data loss we publish a written root-cause note and reconcile affected earnings from the surviving records.
09. Case studies, testimonials and quoted results
Case studies describe real campaign structures and the outcomes achieved, with commercially sensitive figures indexed or rounded and some client details generalised at the client's request. They are selected because they illustrate a method that worked, which makes them inherently unrepresentative — campaigns that failed rarely make good reading, and they exist too.
Testimonials reflect the individual experience of the person quoted at the time it was given, are not compensated, and are not a guarantee that you will have a comparable experience. Named individuals and companies appear with permission and remain the property of their respective owners; their appearance does not imply that they endorse any other content on this site.
10. External links
This website links to advertiser destinations, integration partners, mobile measurement providers, industry resources and social platforms. Those sites are outside our control. We do not endorse, monitor or accept responsibility for their content, availability, accuracy, security practices or privacy policies, and following a link means their terms apply, not ours.
Links are provided for convenience and do not imply a commercial relationship unless stated. If you find a link that is broken, misleading or leads somewhere harmful, tell us and we will remove it.
11. Content accuracy and currency
Content on this site — benchmarks, guides, blog posts, integration documentation and vertical commentary — is prepared in good faith and reviewed periodically, but performance marketing moves faster than any static page. Platform policies, measurement technology, browser behaviour and advertising regulation all change, and an article accurate when written may be out of date when read.
Where a figure or claim matters to a commercial decision, verify it in the dashboard or with your affiliate manager before acting. We reserve the right to correct, update or withdraw any content without notice, and we do not undertake to notify readers of changes to material other than the legal pages.
12. Limitation of liability and applicable law
To the maximum extent permitted by law, and without limiting the protections available to consumers under the Consumer Protection Act, 2019, we accept no liability for loss arising from reliance on any figure, benchmark, projection or forward-looking statement published on this site, from an advertiser's decision to change or pause an offer, from a discrepancy within the tolerance described in section 07, or from the content or conduct of any third-party site. Contractual liability between us and account holders is governed by section 12 of the terms of service.
This disclaimer is governed by the laws of India and should be read together with the terms of service and the privacy policy. Disputes are resolved as set out in the terms, with arbitration seated at New Delhi and, subject to that clause, the courts at New Delhi having exclusive jurisdiction. If any part of this disclaimer is found unenforceable, the remainder continues to apply.
Questions about this policy?
If a published figure does not match what you are seeing, that is a conversation worth having — send the identifiers and we will read the raw log line with you rather than debating averages.
Privacy policy
Tracking technologies, what a click record contains, controller versus processor, retention and the Grievance Officer route.
Terms of service
Account terms, prohibited traffic, clawbacks, payout terms, liability and arbitration in New Delhi.